Top 5 SEO Trends That Will Shape 2017

Take A Look At 5 Trends Below:

1. Accelerated Mobile Pages (AMP)
AMPs are ranking signals. Also, they were designed for a faster user experience. If a website takes more than a few seconds to load, then a whopping 40% of users would abandon your page.  A few simple structural changes can make your site up to 4 times faster and consume fewer data. Keep in mind that a fast-loading website reduces your bounce rate and enjoys better visibility.

2. Voice Search
In 2016, Google's CEO, Pichai Sundararajan, also known as Sundar Pichai, dropped the bomb and announced that 20 percent of android searches are voice searches. Users are getting more and more comfortable speaking to their devices with Apple's Siri, Google's Google and Microsoft's Cortana now. So, SEO professionals need to re-plan their strategies as voice search queries tend to be are question-based and more inquisitive. Besides, short tail keywords will provide a way to the long tail, conversational keywords because voice searches will in increasingly use natural phrases common in day to day conversation.

3. Schema Structured Data
Schema markup or Schema structured data can make your site's intent and purpose clear to the search engines like Google, Yahoo, Bing, etc.. Schema markup is a semantic vocabulary added to the site that allows  the search engines understand your website better and that leads to improved search engine results page (SERP) rankings. Additionally, search engines are constantly looking for ways to crawl to sites faster than before.

4. HTTPS Is Just Not An Option
HTTPS or Hypertext Transfer Protocol Secure keeps the data exchange between a consumer's computer secure and the website. Google acknowledges the secure connection and prioritizes the sites that apply an SSL or Secure Sockets Layer encryption. On the other hand, Non-HTTPS websites that transmit passwords would be deemed non-secure. HTTPS is also an important ranking signal.  Switching to it doesn't cost much and has security as well.

5. Mobile Before Desktop
Mobile devices are becoming increasingly the norm for viewing the website so designing mobile first ensures everything will work properly. Google's announcement of mobile first index recently, confirms that Google plans to crawl the mobile version websites ahead of the desktop version. Also, their intentions are clear that Mobile search is all search.

These days, outsourcing is more like a buzzword. Outsourcing SEO services from a reliable SEO company is done on a massive scale so as to earn the profit, save labor and time.

Read it: 5 Must Ask Questions When Hiring SEO Service Company